Features

Everything your business needs to stop losing leads

Every plan starts with the same honest, always-on assistant. Higher plans add more ways to catch, prioritize, and follow up on every lead.

Every plan Included on every plan Pro & Scale Pro plan and up Scale Scale plan only
Every plan

A chatbot that actually knows your business

Trained directly on your website's real content — not a generic script. It answers using your actual services, pricing, and policies, and says so honestly when it doesn't know something instead of guessing.

  • Answers instantly, 24/7 — nights, weekends, on the job
  • Retrains automatically when your website changes
  • Flags genuinely dangerous situations at every tier — never gated behind a paid plan
Training status Assistant online
Website Last Trained
Trained Jul 18, 2026
Updated automatically as your site changes.
  • /servicesIndexed
  • /pricingIndexed
  • /emergency-serviceIndexed
Visitor · 9:47 PMDo you pump septic tanks?
AssistantI don't see septic pumping on the services page, so I don't want to guess. Want me to have someone confirm and call you back?
Every plan

Every business gets its own AI, never a shared script

Two customers on the same plan get two completely separate assistants. Yours is trained only on your website, answers only for your business, and keeps its leads in your dashboard — nothing is pooled with anyone else's, and no one else's answers ever show up in your chat.

RPRossi Plumbingrossiplumbing.com
Assistant · Rossi
  • Own training data
  • Own answers
  • Own leads
SBSunrise Bakerysunrisebakery.com
Assistant · Sunrise
  • Own training data
  • Own answers
  • Own leads
BHBloom Hair Studiobloomhairstudio.com
Assistant · Bloom
  • Own training data
  • Own answers
  • Own leads

Three customers, three completely separate assistants.

Every plan

Every lead captured, nothing lost

The moment a visitor shows interest, the assistant collects their name, contact info, and what they need — then emails you and drops it straight into your dashboard's Leads list.

  • Emailed to you the moment it comes in
  • Name, contact, and what they need — all in one row, nothing to re-type
  • Mark each lead New, Contacted, Qualified, Booked, Won, or Lost as you work it
Recent leads 2 new · today
LeadNeedStatus
Mike Torres(608) 555-0148 Water heater not heating HotNew
Danielle Chodanielle.cho@gmail.com Quote for panel upgrade WarmNew
Ray Delgado(414) 555-0192 Yearly maintenance plan ColdContacted
Chat Email to you Leads list
Every plan

Never miss a lead because you were the only one watching

Add logins for your office manager, your dispatcher, or whoever's on call this week. Everyone sees the same Leads list, so a lead doesn't sit untouched because the one person who checks the inbox was under a sink.

  • A separate login for each person — no shared password to pass around
  • One Leads list for the whole team — nobody forwards emails
  • Lead statuses update for everyone, so two people don't call the same customer
Team 3 members · 1 invite
  • TR Tony Rossi OwnerRossi Plumbing Active
  • DK Dana KowalskiOffice manager Active
  • LM Luis MendezDispatcher Active
  • JP Jordan ParkOn-call technician Invite sent
Mike Torres · marked Contacted by Dana, 4 min ago
Pro & Scale

Know which leads need you right now

Not every message is a job for tonight. The assistant reads each conversation and tags it — how urgent it is, whether it's a homeowner or a business, roughly what the job's worth — so the leak under the sink reaches you first and the "maybe next spring" quote waits until morning.

  • Urgency, customer type, and estimated value on every lead
  • High-priority leads notify you instantly, the rest wait in the list
Incoming conversation Sat · 11:42 PM
VisitorEmergency plumbing leak under the sink
  • UrgencyCritical
  • Customer typeResidential
  • Est. value$450+
High priority — owner notified instantly. Text + email sent 11:42 PM
Scale Coming soon

Follow-up that happens even when you forget

Most quotes don't die because someone said no. They die because nobody checked back. When a conversation goes quiet, the assistant will wait, then follow up on its own — and you'll see the reply in the same Leads list as everything else.

  • Checks back in automatically when a conversation stalls
  • Every follow-up and reply shows up on the lead's row
  • Planned for the Scale plan. Not available yet.
Automated follow-up Coming soon
  1. Conversation goes quiet
    Visitor asked about a water softener quote, then stopped replying.
  2. AI waits 24 hours
    No follow-up if they replied in the meantime.
  3. Follow-up sent automatically
    AssistantStill interested in getting a quote?
  4. Appointment booked
    Lead moved to Booked.
Pro & Scale

One dashboard that answers “is this working?”

Open one screen and see how many conversations turned into leads, what visitors ask most, and which questions the assistant couldn't answer — so you know whether it's earning its keep and what to add to your website next.

  • Chat-to-lead rate — how many conversations became a real lead
  • Most-asked questions — what customers actually want to know
  • Unanswered questions — the gaps to fill on your site
Overview Sample data · Last 30 days
Chat-to-lead
32%
41 of 128 chats
Conversations
128
64 after hours
Leads captured
41
9 marked Booked
Top questions ASKED
  • Do you offer same-day service?34
  • What's your service area?27
  • Do you charge for estimates?19
Unanswered 2 GAPS
  • Do you install tankless water heaters?Asked 6 times · not on your site
  • Do you offer financing?Asked 4 times · not on your site
Scale

Built to grow past just your website

When your customers message you on Facebook or Instagram instead of your site, it's the same assistant answering — same training, same honesty, same Leads list. Scale adds the pieces a growing shop runs on.

  • Structured diagnostic questions, so you arrive knowing what the job is
  • Recognizes returning customers
  • Website + Facebook + Instagram, one assistant everywhere
  • Unlimited integrations
  • White-label branding and priority support
Channels 3 connected
One assistant Same training · same answers
White-label chat footer Powered by Rossi Plumbing

Next step

See it all in action

Compare every plan side by side and estimate what the leads you're missing are costing you — both are on the Pricing page.